Guides for Companies

How does a company avoid exposure to counterfeiting? How does a company avoid importing or buying counterfeit products? And what to do if it happens?

Counterfeiting is the intentional imitation of a trademark, a work protected by copyright, a design, a patent or a utility model. The purpose of the imitation is usually for the consumer to believe that they are buying an original. Counterfeiting is illegal, but is it an increasing problem for many manufacturers. Therefore, it is important for the company to consider, which precautions to take to avoid being copied. Producers of counterfeit goods are becoming increasingly professional, and it can be difficult to distinguish counterfeits from originals. Earlier, counterfeiting mainly involved luxury goods, buttoday it also involves other types of products. Companies subjected to counterfeiting often suffer large economic loses and risk the consumers losing confidence in the company and its products.